Mattel is a famous toy brand, responsible, for example, for Barbie, Hot Wheels, Max Steel, etc.
During this song there are several mentions to toy-like behaviours and characteristics. So it’s possible to say that this toy world is just a giant analogy with the world we live in.
[Verse 1]
My vinyl skin provides protection
It holds in place my plastic bones
Cast button eyes reflect an image
And all seems as it should, but there's nobody home
[Pre-Chorus]
Cue the breeze
That sway the painted trees
Toy yellow birds upon the rooftops sing
In chorus with the buzzing bees
Melt in sun LED beams
From the sky, bein' held on a string
While boredom tears me apart at the seams
[Chorus]
Now I know this might sound crazy
But I've smelled the plastic daisies
And it seems we've found ourselves in hell
[Verse 2]
Round head consumed with major nothings
Ears made of wax unfit to hear
Day after day, it all plays over
Dedicated loop same year after year
[Pre-Chorus]
Please attend
All model citizens
R.S.V.P. if we can count you in
Empty as we play pretend
Send our thoughts with you and to your kin
And in case we don't see you again
Good afternoon, good evening, and goodnight
[Chorus]
Now I know this might sound crazy
But I've smelled the plastic daisies
And it seems we've found ourselves in hell
[Interlude]
[Bridge]
Livin' feign in porcelain
And just smart enough to know nothing at all
Pull my string and make me cry
Advertisement, moral scrawl
A semblance of choice when there's no choice at all
Out of stock, the end is nigh
[Breakdown]
Burn
Body, burn
Burn
[Chorus]
Now I know this might sound crazy
But I've smelled the plastic daisies
And it seems we've found ourselves in hell
Mattel was written by M. Shadows & Zacky Vengeance & Synyster Gates & Johnny Christ & Brooks Wackerman.
Mattel was produced by Avenged Sevenfold & Joe Barresi.
Avenged Sevenfold released Mattel on Fri Jun 02 2023.