Todrick Hall is known for making high-quality music videos and parodies on YouTube surrounding popular culture, often involving Broadway musicals, Disney movies, and pop divas such as Beyoncé.

His most popular videos include a flash mob in Target to Beyoncé’s End of Time (which she saw and thanked him for—he later went on to help choreograph her music video to Blow), a Disney princesses music video to Grown Woman (parodying the 2013 Pepsi commercial), and a collaboration with Pentatonix, entitled “The Wizard of Ahhhs,” an a capella medley of pop songs with Todrick and the group acting out The Wizard of Oz.

Todrick also wrote and acted in an 8-episode mini-series on YouTube, Pop Star High, a fictional story about what would happen if pop stars had all gone to high school together. The show centered around a young Lady Gaga and included stars like Taylor Swift, Britney Spears, Nicki Minaj, Justin Timberlake, of course, Beyoncé, and others. A soundtrack was released alongside the series, which featured the several original songs written for the show.

Hall grew in popularity in 2010 after appearing on Season 9 of American Idol and returning to Broadway in the ensemble of Memphis (previously having been in The Color Purple) with his creation of an original song and video for the It Gets Better campaign, “It Gets Better”.

In the fall of 2015, MTV premiered a docu-series which follows Todrick and his team as they create a new video each week, both to original songs and to his typical pop medley and movie parody videos. A soundtrack was released that included all the songs from the first season as well as track-by-track commentary from Todrick.

He also appeared as a judge on the reality TV series RuPaul’s Drag Race, and many contestants of the show, as well as the main host RuPaul himself, are featured on his tracks and music videos.