The Passion Conference (a.k.a. the 268 Generation, f.k.a Choice Ministries) was founded in 1997 by Louie Giglio. The annual gathering, which still continues to this day, is comprised of young adults from age 18-25.
A defining feature of the conference is Passion music. The main worship leaders include Kristian Stanfill, Brett Younker, and Melodie Malone. Other artists that have had a big role in Passion’s music have been Chris Tomlin, David Crowder, Matt Redman, Christy Nockels, Jimi Cravity, Jeff Johnson, and Sean Curran (formerly of Bellarive). The band has released 20 albums, with hit songs† such as One Thing Remains, 10,000 Reasons (Bless the Lord), White Flag, The Lord Our God, Here’s My Heart, My Heart is Yours, Even So Come, Remember, and others.

†Some songs were also released on some of the artists' solo albums, such as Tomlin, Crowder, and Redman.