After 3 albums as the lead singer of the rock/pop group Easyworld, David Ford began his solo career with 2005’s I Sincerely Apologise for All the Trouble I’ve Caused on Columbia Records. He has since released 5 additional albums, as well as a live album. He also wrote a book “I Choose This – How to Nearly Make it in the Music Industry” humorously embracing his attempts to achieve true fame and always seeming to fall just short.