BIGHIT MUSIC (빅히트 뮤직) is a South Korean entertainment label founded on February 1, 2005 by music producer and composer Bang Si Hyuk as a Big Hit Entertainment (빅히트엔터테인먼트).
The company is currently the home label for BTS, TXT, and Lee Hyun.
In March 2021, Big Hit Entertainment announced its rebranding as a HYBE (하이브) to fit their existing areas of business. With this change, all the music label activities run directly in Big Hit Entertainment were moved under BIGHIT MUSIC.
BIGHIT MUSIC is now one of the HYBE’s subsidiaries (independent music labels), next to:
Pledis Entertainment (label for SEVENTEEN, TWS, and fromis_9),
BELIFT LAB (label for ENHYPEN),
KOZ Entertainment (label for Zico and BOYNEXTDOOR),
ADOR (label for New Jeans),
Source Music (label for LE SSERAFIM),
HYBE Labels Japan (label for &TEAM).