Marcus “Benda World” Boyd is a Grammy-nominated artist, songwriter, producer, and brand consultant. From signing a major record deal early in his career to having music featured on iHeartRadio, Spotify, Apple Music, and Netflix — he’s always found a way to make his mark.

After building his own name, he started producing high-level events with stars like Chris Brown, Trey Songz, and Young Jeezy. Over time, he realized how many creatives needed real support — so he pivoted and started helping others build their brands, too.

Now, Benda World moves with purpose — connecting culture, strategy, and influence. With access to exclusive spaces and a deep network, he brings bold ideas and real results to every room he steps into.